Lavery Lectures at Trinity College, Dublin
In
April 2004 David Lavery was a keynote speaker at the American Quality Television
International Conference at Trinity College,
Dublin, Ireland, speaking on “’I
Only Had a Week’: TV Creativity and Quality Television.” Janet McCabe (Trinity) and Kim Akass (London
Metropolitan University) were the conference organizers.
Go here to see photos from the trip.
Abstract
Lavery, David. “’I Only Had a Week’: TV Creativity and Quality Television.” Invited Keynote Address: Contemporary American Quality Television: An International Conference, Trinity College, Dublin, April 1, 2004.
In an interview Joss Whedon, creator of Buffy the Vampire Slayer, Angel, and the short-lived Firefly, makes the following observation:
I think everybody who makes movies should be forced to do television. . . . Because you have to finish. You have to get it done, and there are not a lot of decisions made just for the sake of making decisions. You do something because it's efficient and because it gets the story told and it connects to the audience. And then you've got to do it right and do it fast. I worked in TV before I worked in movies, and I have a better track record at meeting deadlines than some movie writers because you get it done. . . . So TV is a good thing. Obviously it has certain pitfalls and rituals that you fall into, shortcuts and whatnot that when you make a movie you want to get out of. But I think the restriction of just having to tell a story to an audience every week is the best thing you could ask for. Ultimately, you want to move on from that. You just want to say, “Okay, now I want to do something where I have the time to create everything that's in the frame. Everything.” And that's sort of where I'm starting to be. I'm getting to the point now where I'm like, “Okay, I've told a lot of stories. I've churned it out.” I just feel like I want to step back and do something where I can't use the excuse of 'I only had a week.’
Much of television is produced under time constraints that would make the creative work of novelists, painters, composers, filmmakers difficult if not impossible. One year’s worth of an hour program—twenty two forty minutes episodes, 880 minutes/14.7 hours, the equivalent of seven feature films)—is routinely generated in less than a year of frenzied collaborative enterprise. Whedon’s lament—“I only had a week”—must be the frequent lament of TV writers, producers, set designers, composers, and directors. Even more miraculously, Quality Television is produced by the same system.
At this point in our fledgling understanding of television, we know very little about the nature of television creativity. In an often anonymous medium, of course, the question of authorship has been suspect from the beginning. As Robert C. Allen explains, “because of the technological complexity of the medium and as a result of the application to most commercial television production of the principles of modern industrial organization . . . , it is very difficult to locate the ‘author’ of a television program—if by that we mean the single individual who provides the unifying vision behind the program” (9). And yet somehow television is still created, must be created. By whom? How?
Using primary sources, especially interviews with the individuals who make television (Marc and Thompson, Longworth) and DVD commentaries, and drawing on scholarly investigation into the nature of the creative process, my talk in Dublin will attempt to map the complex terrain of television creativity and offer some preliminary explanations of the birth of Quality Television out of the seeming chaos of TV production.
Working Bibliography
Allen, Robert C., ed. Channels of Discourse, Reassembled: Television and Contemporary Culture, 2nd Edition. Chapel Hill: University of North Carolina Press, 1992.
Bianculli, David. Dictionary of Teleliteracy. New York: Continuum, 1996.
___. Teleliteracy: Taking Television Seriously. The Television Series. Syracuse: Syracuse University Press, 2000.
Briggs, John. Fire in the Crucible: Understanding the Process of Creative Genius. Grand Rapids, MI: Phanes Books, 2000.
Caldwell, John Thornton. Televisuality: Style, Crisis, and Authority in American Television. New Brunswick: Rutgers University Press, 1995.
Dolan, Marc. "The Peaks and Valleys of Serial Creativity.” in Full of Secrets: Critical Approaches to Twin Peaks. Detroit: Wayne State U P, 1994: 30-50.
Fiske, John. Television Culture. New York: Routledge, 1987.
Gardner, Howard. Creating Minds: An Anatomy of Creativity Seen Through the Lives of Freud, Einstein, Picasso, Stravinsky, Eliot, Graham, and Gandhi. New York: Basic Books, 1993.
___. Frames of Mind: The Theory of Multiple Intellligences. New York: Basic Books, 1985.
Geraghty, Christine and David Lusted, eds. The Television Studies Book. London: Arnold, 1998.
Gitlin, Todd. Inside Prime Time. New York: Pantheon, 1985.
___, ed. Watching Television. A Pantheon Guide to Popular Culture. NY: Pantheon: 1987.
Gruber, Howard E. "Breakaway Minds" (interview with Howard Gardner). Psychology Today, July 1981: 68-73.
___, with P.H. Barrett. Darwin on Man: A Psychological Study of Scientific Creativity. Chicago: University of Chicago Press, 1980.
___. "The Evolving Systems Approach to Creative Work." In Wallace and Gruber, Creative People at Work: Twelve Case Studies: 3-24.
___. "The Evolving Systems Approach to Creativity." In Towards a Theory of Psychological Development. Ed. Sohan and Celia Modgil. Windsor, England: NFER, 1980..
___. "From Epistemic Subject to Unique Creative Person at Work." Archives de Psychologie 54(1985): 167-85.
___ and S.N. Davis. "Inching Our Way Up Mount Olympus: The Evolving Systems Approach to Creative Thinking." In The Nature of Creativity. Ed. R.J. Sternberg. New York: Cambridge University Press, 1988: 243-69.
___. "On the Relation Between 'Aha' Experiences' and the Construction of Ideas." History of Science 19(1981): 41-59.
Heil, Douglas. Prime-Time Authorship: Works About and By Three TV Dramatists. The Television Series. Syracuse: Syracuse University Press, 2002.
John-Steiner, Nora. Notebooks of the Mind: Explorations of Thinking. New York: Harper and Row, 1985.
Lavery, David. "Afterword: The Genius of Joss Whedon." Fighting the Forces: What’s at Stake in Buffy the Vampire Slayer. Ed. Rhonda V. Wilcox and David Lavery. Lanham, MD: Rowman and Littlefield, 2002. 251-56.
___. “Emotional Resonance and Rocket Launchers': Joss Whedon’s Commentaries on the Buffy the Vampire Slayer DVDs." Slayage: The Online International Journal of Buffy Studies 6 (2002). http://www.slayage.tv/essays/slayage6/Lavery.htm.
___. “A Religion in Narrative: Joss Whedon and Television Creativity.” Slayage: The Online International Journal of Buffy Studies 7 (2002). http://www.slayage.tv/essays/slayage7/Lavery.htm.
___, ed. Full of Secrets: Critical Approaches to Twin Peaks. Contemporary Film and Television Series. Detroit: Wayne State University Press, 1994.
Longworth, James L., Jr. TV Creators: Conversations with America’s Top Producers of Television Drama. Syracuse: Syracuse University Press, 2000.
___. TV Creators: Conversations with America’s Top Producers of Television Drama, Volume 2. Syracuse: Syracuse University Press, 2002.
Marc, David. Bonfire of the Humanities: Television, Subliteracy, and Long-Term Memory Loss. The Television Series. Syracuse: Syracuse University Press, 1995.
___. Comic Visions: Television Comedy & American Culture. 2nd Edition. Malden, MA: Blackwell, 1999.
___. Demographic Vistas: Television in American Culture. Philadelphia: University of Pennsylvania Press, 1984.
___ and Robert J. Thompson. Prime Time, Prime Movers: From I Love Lucy to L.A. Law--America’s Greatest TV Shows and the People Who Created Them. Syracuse U P, 1995.
Miller, Toby and Andrew Lockett, eds. Television Studies. London: BFI Publishing, 2002.London: BFI Publishing, 2002.
Newcomb, Horace, ed. Television: The Critical View. 4th Edition. New York: Oxford UP, 1987.
___, ed. Television: The Critical View. 6th Edition. New York: Oxford UP, 2003.
Swanson, Dorothy Collins. The Story of Viewers for Quality Television: From Grassroots to Prime Time. Syracuse: Syracuse University Press, 2000.
Thompson, Robert J. Television’s Second Golden Age: From Hill Street Blues to ER. New York: Continuum, 1996.
Wallace, Doris B. "Studying the Individual: The Case Study Method and Other Genres." In Wallace and Gruber, eds. Creative People at Work: 25-43.
___ and Howard E. Gruber, ed. Creative People at Work: Twelve Cognitive Case Studies. New York: Oxford University Press, 1989.